Marketing

When & How To Hire a Conversion Optimization Consultant

[ad_1] You’ve probably (or definitely) heard this saying before: More is more. The truth is, in the business world, that’s almost always true. More leads, more sales, more revenue — it goes without saying that all of that is good stuff.  But of course, we did just say “almost” always. What if we told you […]

Social Advertising Benchmarks for 2023

[ad_1] When we run social media ads for our clients, they often ask us about industry benchmarks. It’s an understandable curiosity. After all, when a company puts out paid social content, they should know how their ads are stacking up against their competitors and industry averages. So, we scoured the internet to find industry-specific data […]

7 Health Care Content Marketing Strategies That Actually Work

[ad_1] In today’s digital age, the health care industry is facing an ever-growing challenge in terms of reaching out to their target audience and promoting their services effectively. But with the right content marketing strategy in place, health care providers can establish themselves as trusted authorities and connect with patients in a meaningful way.  That’s […]

90s Marketing Campaigns | Brafton

[ad_1] The 1990s were the height of American culture. No one denies this. The X-Files, House Party, Face/Off, The Adventures of Pete & Pete, House Party 2, Spacehog, the collected works of Jean Claude Van Damme: For 10 glorious years, Western civilization was truly firing on all cylinders. It only makes sense, then, that some […]

Master the Art of Social Media Calendar Planning

[ad_1] The social media content creation world is vast, and so are the ways to plan out your content. Because you’re the leader of your internet adventure team, introducing new and beautiful posts to hungry eyes, it’s important that you have a plan of action. One of the best ways to master the art of […]

The Cost of Email Marketing and How to Budget For It

[ad_1] How much does it cost to attract and retain customers through an email marketing strategy? Do bulk emails even make an impact? How do I measure the effectiveness of my mailing list? Let’s look at some stats: Fast Email Marketing Statistics Email marketing is one of the most popular drivers of customer loyalty. In […]